Corporate identity & branding

Your corporate identity defines who you are and how you do business. We help financial institutions to create strong, accessible brands which help build customer relationships.

FDP work closely with clients to translate business objectives into fully articulated brands. We conduct brand audits, review competitors and talk to staff and customers. We bring together heritage, corporate culture, and ambitions for the future in order to define the true identity of an organisation.

Using strategic business objectives and robust market positioning as a foundation, we design striking visual identities which bring together logo, colour, tone of voice and communications to create distinctive brands which stand out in the market.